Why Take Risks?
From science we know that all things are connected and that actions cause reactions.
If we don't take any actions we will get no reactions. Marketing is just like that. f you don't promote your business then it'll trudge on just the same as today - at best, or it may well decline over time.
Marketing takes advantage of everything being connected too. Just look at the rise of social media - that's all about how people are connected. And if you can plug in to this kind of network - at least, a relevant network - then your reach can grow very rapidly.
So is it worth taking the risk of doing some marketing? Perhaps engaging some marketing experts on a project? It's up to you, but we believe strongly that marketing will show returns, making the project a pretty low risk.