The attention span of a...

We've all done it... Rather than wait until we get home where we know the book that answers the question is on hand, we just reach for the phone and do a quick search to answer the question.

Doesn't matter how trivial the lack of knowledge is - Google is on-hand to fill in the details.

This "instant gratification" covers everything from a mild curiosity in the pub through to finding your ideal new home on the coast of Italy.

So why is it that so many businesses seem to forget this when building and maintaining their websites? Their potential customers want to know everything NOW! So provide them with the tools to find out NOW!

Don't have the time to keep it all up to date? Maybe we can help...